Alright, guys. Seriously. It's 2018. Why don't you have an email signature? And even if you do - are you using it to its full potential? Gabby gives a brief rundown of why email signatures are important and what you can do to make the most out of yours!
How Your Email Signature Can Help You Book More! – 3:57
>> No contact information, no way to get back in touch with you. It’s not gonna work out.
Gabby: So why are we showing you all this, guys? Hopefully it’s pretty self-explanatory and kind of self-evident. We are too advanced as a society and the Internet and email technology has come too far for you not to have a proper email signature. This is a major pet peeve in our industry, and I don't get it, still to this day. I see it not only with relatively new talent, but I see it with experienced actors who have been around for a while. Every single email communication that you send to anyone should have a premade, professional-looking signature that auto-populates inside of your email every time you send one. First of all, that auto-populating feature is what is going to make it super, super easy on you, because it’s something you do once and really, you almost never have to think about it ever again unless you need to update it for some reason. Your signature should not only include your name but your website, your phone number, any other contact information that you have, and a lot of us use it as a quick, little almost advertising tool. It’s a great place to put your company logo, it’s an excellent place to put links to your demos, and you can also do things like I do where you include a couple of your most recent clients that are hopefully of a large enough name to be recognized by just about any recipient.
It’s a really, really great way not only to self-promote but to show how professional you are and to make it so that no one ever has to go hunt down your contact information when they need to speak to you. And that’s the most important part of the whole thing. I can't tell you how many times as a casting director, even as a voice actor I sometimes have to go hunt and fish to find someone's phone number or studio info. That's crazy. We shouldn't have to do that, come on. Get with it. If you use Gmail, Yahoo, AOL, Outlook, every single one of these programs, and I’m sure some that I’m missing and forgetting to name, all have a way for you to create an automatic signature. And if you have more than one email account, you just build one for all of them. You can change them up too. Each one can be different based on the email address. Get with it. It’s pretty important.
See what I have to put up with? You see, you see what I deal with? Do you see what I – Aria doesn't get yelled at because she doesn't even have opposable thumbs. What is she going to do? She doesn't understand. You are a superior being. Can't find good help anymore, just can't, people.
Oh my God, don't. I have a microphone that continually wants to fall between my legs. I mean, I don't know if that's a good thing or not. I mean, I guess in some circles of this profession, that's probably like a good luck, I don't know.
If you’re looking for more great tips and things that you can be doing to help sell, promote and improve your business acumen in the voiceover industry, then you need to get your hands on my book, How to Set up and Maintain a Better Voiceover Business. This is going to give you so many great tools, ideas, strategies, and how-to's about things that you might not even know are really critical for your business.
704-674-8294 / GabrielleNistico.com / firstname.lastname@example.org
Gabrielle Nistico, Gabby Nistico, The Voiceover Vixen, The Business First VO Coach, #VoiceoverVixen #VoiceOnFire #BusinessFirstVOCoach Voiceover, Success, Entrepreneur, Voiceover Coaching, VO Coaching, Voiceover Coaches, Working Actors, Los Angeles, New York, Charlotte, North Carolina, e-mail, e-mail signature, e-mail marketing, digital marketing, communication, marketing advice, marketing for voice actors, marketing for voice artists